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Total Oil UK Case Study

Client Name Total Oil UK
Total
Challenge Total is an innovative petrol retailer with 900 service stations that provide high-quality motoring fuels along with a wide range of convenience products. Each service store requires managers who have strong customer service skills, commercial and business acumen, retail experience, people management skills and the ability to work in a team. Due to the implementation of the new management programme, on-going expansion plans and general turnover, Total has an on-going need for recruiting store managers and deputy store managers. Wishing to concentrate on strategic HR issues, Total made the decision to outsource the Management of the transactional recruitment process.
Solution PPS provide an on-going outsourced recruitment service to manage the recruitment of Total’s store manager programme in its 900 service stations. All advertising uses Total employer branding. Web-mining has proved increasingly successful and supported PPS in building an extensive talent pool of relevant candidates. Killer questions are used to reduce time spent processing unsuitable applications and then those that pass the initial sift are given a comprehensive competency based telephone interview.

The interview is tailored to enable PPS to identify candidates that are suitable ‘fit’ both culturally and in terms of their skills and experience; the competencies reflect exactly what is required of Total managers. Management information (MI) is sent to Total which provides details of live vacancies, offers made, time to hire details, candidate sources, application to offer conversion rates, and time and cost per hire. PPS developed a bespoke on-line application system to monitor, process and track all responses. The system ensures that all candidates receive relevant and consistent information at each key stage in the recruitment journey.
Key Benefits
  • Cost per hire circa £650
  • Time to hire: under 35 days
  • Agencies fees limited to temporary only
  • Weekly and quarterly MI
    100% reduction in recruitment agency fees
Results As a result of the on-going campaign PPS has reduced Total’s use of recruitment agencies by 100% and has also reduced advertising spend by close to 100%. Current spend is minimal and specifically for job board advertising. A key indicator to the success of the partnership has been due to building a strong relationship between client and supplier. PPS have not only forged strong alliances with the key contacts in Head Office but have also gained buy in from Territory Managers (TMs) who are their main contact for store and deputy store manager recruitment. "PPS have provided an excellent service customised to our particular needs in a dynamic and challenging economic climate. Their hard work, attention to detail and passion for providing the most suitable candidates mark them out as one of the leaders in their field."

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